The Argan Oil nourishes, revitalises and help seal the hair fibre, improving the hair quality and helping to lock the colour inside for a better colour retention and durability.
In addition, the COLOUR.IGNITE COMPLEX, present in certain CODE SHADES, can effectively lock the dyes inside the hair fibre thanks to the positive charge of its molecules that seamlessly glues to the negative change of the hair fibre, resulting in longer-lasting colour.